What the GEO score means

Generative engine optimization (GEO) is about getting your content cited by AI search tools like ChatGPT, Perplexity, and Google AI Overviews. Those tools prefer content with clear facts, real sources, and text they can quote directly.

What the score measures

After each generation, and on every saved post, SEOBetter scores the article from 0 to 100. The score is a weighted average of individual checks. The main ones:

• Readability: is the text around grade 7 reading level?
• Citations: are there enough real linked sources?
• Statistics: does the article contain concrete numbers?
• Expert quotes: are there quotes with verified source links?
• Key Takeaways: is there a summary box at the top?
• Section openers: does each section answer its heading directly?
• Island test: can each paragraph stand alone without context?
• Freshness: is there a "Last Updated" signal?
• Tables and lists: is information easy to extract?
• Entity density: are named people, places, and products used?

You can see each check as a bar chart in the results panel after generation, with the point weight next to it.

What 80+ means

Scores of 80 and above show in green and earn an A or B grade. That is the target. Research on AI citation behavior found that statistics, quotations, and cited sources are the strongest signals, so those checks carry the most weight.

Between 60 and 79 the score shows amber. Below 60 it shows red, and the suggestions panel lists what to fix first.

Where scoring happens

Scoring runs locally on your site and is free on every plan. It also re-runs each time you save a post, so hand edits update the score too. Some content types skip checks that do not fit them. A news article, for example, is not penalized for missing a Key Takeaways box.